As the original visual designer for Soulful Suburb, an e-commerce home furnishings brand and online art journal, I utilized WPEngine to create a visually appealing and user-friendly website. To further enhance the site, I provided templates and guidance on improving product imagery and gave the team access to research templates and art history resources to aid in identifying and valuing antique pieces. In addition to designing the website, I also contributed articles and developed templates to maintain a consistent writing style after my departure. I played a role in establishing the company's social media presence on platforms such as Instagram and Pinterest, offering guidance on creating a cohesive look and overseeing the graphic design of their posts. Through my work with Soulful Suburb, I gained experience in Facebook advertising and A/B testing, as well as designing digital advertisements for the brand.
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